77 Grocery Shopping Statistics for 2026
Almost everyone buys groceries. The way people do it keeps shifting, from where they shop to how the order arrives. Most of the numbers below cover the United States. Here are 77 grocery shopping statistics that show what that looks like in 2026.
Top Grocery Shopping Statistics
- Americans spent $1.10 trillion on food at home in 2025, up from an inflation-adjusted $738 billion in 1997 (USDA ERS, Food Prices and Spending).
- U.S. households spend an average of $169 per week on groceries as of August 2026 (FMI, U.S. Grocery Shopper Trends).
- Online orders captured 19.0% of US weekly grocery spending in December 2025, up 430 basis points from a year earlier (Brick Meets Click, December 2025 eGrocery report).
- Walmart captured 21.0% of total US grocery spending in the 12 months ended September 30, 2025 (Numerator, via Chain Store Age).
- Americans make 1.6 individual grocery shopping trips per week on average in 2026 (FMI, U.S. Grocery Shopper Trends 2026).
- Households in the lowest income quintile spent 33.0% of their before-tax income on food in 2024 ($5,498), while the highest quintile spent just 6.4% ($16,989) (USDA ERS, Food Prices and Spending).
- US private label sales reached a record $282.8 billion in 2025, growing 3.3% versus 1.2% for national brands (PLMA/Circana).
- The day before Thanksgiving was the busiest US grocery shopping day of 2025, with visits up 80.5% versus the daily average (Placer.ai).
How Much Does the US Spend on Groceries?
The national grocery bill is easiest to see in two ways: total dollars and share of income.
1. Americans spent $1.10 trillion on food at home in 2025, up from an inflation-adjusted $738 billion in 1997 (USDA ERS, Food Prices and Spending).
2. U.S. consumers put 9.7% of their disposable personal income toward food in 2025, with 4.8% going to food at home (USDA ERS, Food Prices and Spending).
How Much Does the Average Household Spend on Groceries?
Weekly and annual figures come from different surveys, so the numbers below name their source and year.
3. U.S. households spend an average of $169 per week on groceries as of August 2026 (FMI, U.S. Grocery Shopper Trends).
4. The average U.S. household spent $6,224 on food at home in 2024, up 2.8% from 2023 (BLS, Consumer Expenditures 2024).
5. U.S. households spent an average of $10,169 on all food in 2024, of which $3,945 went to food away from home (BLS, Consumer Expenditures 2024).
6. Food took up 12.9% of the average American household’s total spending in 2024 (BLS, Consumer Expenditures 2024).
7. Household spending on meats, poultry, fish, and eggs jumped 21.5% in 2024 to $1,414 (BLS, Consumer Expenditures 2024).
8. Households whose primary store is a mass retailer spend $173 a week on groceries in 2026, versus $165 for primary supermarket shoppers (FMI, Five Trends Driving Grocery Shoppers to Mass Retailers).
9. USDA’s Thrifty Food Plan prices a healthy at-home diet for a family of four at $236.50 per week as of July 2026 (USDA, Food Plans Monthly Cost of Food Report).
10. The same family of four on USDA’s Moderate-Cost Plan would spend $321 per week as of July 2026 (USDA, Food Plans Monthly Cost of Food Report).
11. Households in the lowest income quintile spent 33.0% of their before-tax income on food in 2024 ($5,498), while the highest quintile spent just 6.4% ($16,989) (USDA ERS, Food Prices and Spending).
12. Supermarket shoppers spent $49.06 per in-store transaction and $106 per online transaction in 2025 (FMI, Food Retailing Industry Speaks).
How Often Do Americans Go Grocery Shopping?
Trip counts, time in store, and who does the shopping all have recent survey data behind them.
13. Americans make 1.6 individual grocery shopping trips per week on average in 2026 (FMI, U.S. Grocery Shopper Trends 2026).
14. American households combine for 2.8 grocery shopping trips per week in 2026 (FMI, U.S. Grocery Shopper Trends 2026).
15. Americans visit 5.4 separate grocery store banners in a month on average in 2026 (FMI, U.S. Grocery Shopper Trends 2026).
16. On an average day in 2025, 15.1% of Americans age 15 and older shopped for groceries, and those who did spent an average of 0.78 hours (about 47 minutes) doing so (BLS American Time Use Survey).
17. On an average day in 2025, 17.2% of American women shopped for groceries versus 12.8% of men (BLS American Time Use Survey).
18. 56% of US women say they are the sole grocery shopper for their household, compared with 43% of men (YouGov).
19. The day before Thanksgiving was the busiest US grocery shopping day of 2025, with visits up 80.5% versus the daily average (Placer.ai).

20. Grocery visits on December 23 and Christmas Eve 2025 ran 58.0% and 57.9% above the daily average, respectively (Placer.ai).
21. Saturday between 10 a.m. and 1:59 p.m. is the most popular time for Americans to grocery shop, per a 2024 survey (Drive Research).
22. 74% of US grocery shoppers spend 44 minutes or less in the store per trip, according to a 2024 survey (Drive Research).
Online Grocery Sales Statistics
Online grocery is where the growth is, and the monthly numbers now come with records attached.
23. US eGrocery sales hit a record $12.7 billion in December 2025, up 32% year-over-year (Brick Meets Click, December 2025 eGrocery report).
24. Online orders captured 19.0% of US weekly grocery spending in December 2025, up 430 basis points from a year earlier (Brick Meets Click, December 2025 eGrocery report).
25. Monthly US eGrocery sales in 2025 ranged from $8.7 billion in May to a record $12.7 billion in December (Brick Meets Click monthly reports).
26. US eGrocery sales have grown more than 20% year-over-year for six consecutive quarters through Q1 2026 (Brick Meets Click, Q1 2026 eGrocery analysis).
27. Online’s share of total US grocery spending expanded from under 15% at the end of Q3 2024 to more than 19% in Q1 2026 (Brick Meets Click, Q1 2026 eGrocery analysis).
28. US online grocery sales grew 21.5% year-over-year in July 2026 while in-store sales contracted 2.6% (Brick Meets Click, July 2026 eGrocery Lookout).
29. Delivery generated 60% of US eGrocery sales growth in July 2026, with ship-to-home contributing roughly 25% (Brick Meets Click, July 2026 eGrocery Lookout).
30. In Q1 2026, same-day orders made up nearly 80% of US eGrocery delivery orders, and ultra-fast fulfillment (one hour or less) accounted for 18% (Brick Meets Click, Q1 2026 eGrocery analysis).
31. In a June 2025 forecast, Brick Meets Click projects US eGrocery sales to grow at an 8.9% CAGR through 2029, more than five times the 1.7% rate expected in-store (Brick Meets Click, 2025–2029 eGrocery Forecast).
32. Online’s share of total US grocery sales is projected to climb from 12.7% in 2024 to 17.0% by 2029 in the same June 2025 forecast (Brick Meets Click, 2025–2029 eGrocery Forecast).
The next two statistics use their own definitions of online grocery, so they do not line up with the Brick Meets Click series above.
33. FMI and NielsenIQ project total US online sales of grocery items to reach $388 billion, or nearly 25% market penetration, by 2027 (FMI/NielsenIQ, Digitally Engaged Grocery Shopper).
34. Online orders accounted for 8.9% of all U.S. grocery item sales in 2025 (FMI, Food Retailing Industry Speaks).
Who Buys Groceries Online?
Adoption is broad, but the in-store habit has not gone anywhere.
35. 72% of Americans now shop for groceries online at least occasionally in 2026 (FMI, Five Trends Driving Grocery Shoppers to Mass Retailers).
36. 54% of Americans say they always shop in-store at their primary grocery store in 2026 (FMI, U.S. Grocery Shopper Trends 2026).
37. More than 90% of US grocery shoppers shop both online and in-store, per a 2025 FMI/NielsenIQ report (FMI/NielsenIQ, Digitally Engaged Grocery Shopper).
38. 31% of US shoppers use curbside pickup, overtaking same-day home delivery at 29%, in the same 2025 report (FMI/NielsenIQ, Digitally Engaged Grocery Shopper).
39. 55% of US shoppers make direct purchases of grocery and household items from social media or live-stream platforms, the same report found (FMI/NielsenIQ, Digitally Engaged Grocery Shopper).
40. 77% of US grocery shoppers use digital technology before shopping and 71% use it while shopping in 2026 (FMI, U.S. Grocery Shopper Trends 2026).
41. US online grocery monthly active users averaged 2.9 orders in December 2025, and shoppers aged 30–44 averaged 3.2 (Brick Meets Click, December 2025 eGrocery report).
42. Average order frequency among US online grocery users rose 14.9% year-over-year in July 2026 (Brick Meets Click, July 2026 eGrocery Lookout).
43. US households earning $200,000 or more, about 16% of all households, have nearly doubled their online grocery spending since December 2023 (Brick Meets Click, December 2025 eGrocery report).
44. Average order values for US eGrocery climbed nearly 11% year-over-year in December 2025, led by ship-to-home at 14% (Brick Meets Click, December 2025 eGrocery report).
45. Instacart processed 90.3 million orders worth $10.35 billion in gross transaction value in Q2 2026 (Instacart Q2 2026 results).
46. Instacart’s average order value stands at $115 as of Q2 2026 (Instacart Q2 2026 results).
How Big Is the US Grocery Industry?
Store counts and sales totals set the scale for everything else on this page.
47. U.S. grocery store sales totaled $915.1 billion in 2025, up from $612.5 billion in 2015, per Census Bureau retail trade data (U.S. Census Bureau, Monthly Retail Trade Survey).

Source: U.S. Census Bureau, Monthly Retail Trade Survey — annual totals for grocery stores (NAICS 4451), not seasonally adjusted.
48. Sales at U.S. food and beverage stores reached $1.015 trillion in 2025 (U.S. Census Bureau, Monthly Retail Trade Survey).
49. Counted by FMI’s supermarket definition, supermarkets alone rang up $1 trillion in total sales in 2025 (FMI, Food Retailing Industry Speaks).
50. Total U.S. food spending by consumers, businesses, and government entities, including food away from home, reached $2.51 trillion in 2025 (USDA ERS, Food Prices and Spending).
51. The United States had 45,575 supermarkets in 2024, counting conventional, limited-assortment, supercenter, warehouse, club, and natural/gourmet formats, along with military commissaries (FMI Food Industry Facts, NielsenIQ TDLinx data).
52. The average U.S. supermarket generated $668,377 in weekly sales in 2025 (FMI, Food Retailing Industry Speaks).
Grocery Store and Market Share Statistics
These are the chains and store formats where American grocery dollars actually go.
53. Walmart captured 21.0% of total US grocery spending in the 12 months ended September 30, 2025 (Numerator, via Chain Store Age).
54. Kroger held 8.5% of US grocery spending, followed by Costco at 8.2%, Albertsons at 4.9%, and Publix at 4.1% in the 12 months ended September 30, 2025 (Numerator, via Chain Store Age).

Source: Numerator omnichannel sales data, via Chain Store Age — share of total US grocery spend, 12 months ended September 30, 2025.
55. In 2026, 37% of U.S. shoppers named a mass retailer as their primary grocery store, compared with 36% who named a supermarket (FMI, Five Trends Driving Grocery Shoppers to Mass Retailers). For the first time, mass retailers have reached parity with supermarkets.
56. 77% of Americans get groceries from a supermarket, 67% from a mass store, 45% from a club store, 36% from a limited-assortment store, 32% from a dollar store, and 28% from an online-only retailer in 2026 (FMI, U.S. Grocery Shopper Trends 2026).

Source: FMI, U.S. Grocery Shopper Trends 2026 — share of US shoppers getting groceries from each store format; respondents could name multiple formats.
57. Walmart is approaching a 40% share of total US eGrocery sales as of mid-2026 (Brick Meets Click, Q1 2026 eGrocery analysis).
58. Kroger’s total company sales reached $147.6 billion in fiscal 2025 (Kroger Q4 FY2025 results).
59. Costco operates 933 warehouses worldwide, including 641 in the United States and Puerto Rico, as of July 2026 (Costco June 2026 sales report, SEC 8-K).
60. Costco’s net sales worldwide hit $250.43 billion in the first 44 weeks of fiscal 2026, up 10.1% from a year earlier (Costco June 2026 sales report, SEC 8-K).
61. Aldi plans to open more than 180 new US stores in 2026, bringing its footprint to nearly 2,800 stores, with a goal of 3,200 by the end of 2028 (Aldi press release).
62. Aldi is investing $9 billion over five years through 2028 to expand its US store footprint and supply chain (Aldi press release).
63. One in three US households shopped at Aldi in 2025, according to the company’s CEO (Aldi press release).
Private Label, Savings, and Checkout Statistics
Price pressure shows up in what lands in the cart, and technology shows up at the checkout.
64. US private label sales reached a record $282.8 billion in 2025, growing 3.3% versus 1.2% for national brands (PLMA/Circana).
65. Private label’s dollar share rose from 19.1% in 2021 to 21.3% in 2025, and its unit share hit a record 23.5%, across all US retail outlets tracked by Circana (PLMA/Circana).
66. To save money on groceries in 2026, 51% of North American consumers are reducing impulse purchases, 47% are trading into private label, 43% are relying more on promotions, 43% are comparing prices more carefully, 35% are delaying purchases, 34% are buying in bulk, and 22% are trading down on fresh and premium items (McKinsey, State of Grocery North America 2026).

Source: McKinsey, State of Grocery North America 2026 — survey of 4,989 consumers, March 2026; respondents could select multiple tactics.
67. 71% of North American consumers prefer lower, more consistent everyday prices over frequent promotions with higher base prices, per a March 2026 survey (McKinsey, State of Grocery North America 2026).
68. 91% of US shoppers say they regularly look for coupons or discount codes online or in-store, per a September 2025 survey covering shopping in general, not just groceries (Savings.com).
69. 82% of US shoppers still use paper coupons at least occasionally, nearly identical to the 79% who use digital coupons, per a 2025 survey (Savings.com).
70. 63% of Gen Z shoppers prefer self-checkout, as do 45% of millennials, and 77% of those who prefer it choose it for speed (NCR Voyix, 2025 Commerce Experience Report).
How Much Have Grocery Prices Gone Up?
Price growth is the backdrop for most of the shopping behavior above.
71. US grocery (food-at-home) prices rose 2.7% in the 12 months ending July 2026 (BLS Consumer Price Index, July 2026).
72. U.S. food-at-home prices rose 2.3% in 2025, below the 20-year average of 2.6% per year (USDA ERS, Food Prices and Spending).
73. Within US food prices, fruits and vegetables rose 5.1% while food away from home rose 3.4% over the 12 months ending July 2026 (BLS Consumer Price Index, July 2026).
74. In Canada, grocery prices rose 3.1% year over year in July 2026, the 18th consecutive month grocery inflation outpaced the all-items CPI (Statistics Canada, Consumer Price Index July 2026).
SNAP and Food Assistance Statistics
A meaningful slice of US grocery spending runs through federal food assistance.
75. SNAP served an average of 42.1 million Americans per month in fiscal year 2025, with benefits averaging $187.94 per participant per month (USDA ERS, SNAP Key Statistics).
76. 12.3% of US residents received SNAP benefits in an average month in fiscal year 2025 (USDA ERS, SNAP Key Statistics).
77. Adults aged 18–59 made up 41% of SNAP participants in fiscal year 2024, children about 39%, and adults 60 and older 20% (USDA ERS, SNAP Key Statistics).
Conclusion
Grocery shopping is splitting into two habits at once. People still walk the aisles, and a growing share of their orders arrives through an app. Price pressure shapes both: shoppers spread their trips across more than one store, trade into store brands, and favor steady everyday prices. One thing is clear: the weekly grocery run is no longer one trip to one store. We’ll update this page as new data comes out.
